Introduction
Imagine this: Dr. Sarah has owned a dental practice for several years. Still, recently, she faced new problems: the number of regular patients is not increasing, although her competence is very high. She understands that word-of-mouth does not work as it used to in today's society due to the increased use of technology. However, her dental practice transformed after she joined forces with the best dental marketing company, where new patient appointments, online presence, and business boomed. This kind of transformation is achievable for any dental clinic that wants to work with professional marketing services.
Selecting the right dental marketing firm can be a big plus or minus in the right direction. Here are the nine best dental marketing agencies in Canada to help your practice thrive online.
1. RUN Marketing – Your Guide to Dental Marketing
RUN Marketing focuses on dental marketing and provides custom strategies to improve the brand’s online presence and attract the target audience. It has currently generated more than $30m in revenue on behalf of its clients through successful strategies it creates for dental practices in a competitive market.
Besides dental marketing, it is also a marketing company that deals with other related markets, proving its efficiency and versatility.
Key Services:
- Digital Marketing Strategy: Detailed strategies addressing your practice’s requirements.
- SEO and Content Marketing: help increase a site’s ranks and attract organic traffic.
- Social Media Management (SMM): Examples are social media platforms such as Facebook and Instagram to target and share relevant content with the audience.
- PPC Advertising and Google Ads: Get website traffic from the desired demographic.
- Reputation Management: Oversee the processes associated with online reviews and patients’ comments on their experiences.
2. Elit Web - Transforming Dotted Dental Practices With More Readability And Impact.
Elit Web has been recognized as a dental practice specialist requiring website development support. Their clients experienced an average ROI of 220%. Moreover, this company has more than 2500 successful marketing campaigns; therefore, they are considered innovators in the market.
Key Services :
- Website Design and Development: We create state-of-the-art, easy-to-navigate websites that turn visitors into patients.
- Local SEO Optimization: Widening your practice’s coverage in local search engines.
- Patient Engagement Strategies: Build a long-term business with existing patients.
- Email Marketing Campaigns: Immerse your patients into the experience and let them know what is happening.
3. Bird Marketing – New Thinking for Dental Clinics
Bird Marketing is exceptional because it builds custom solutions based on the client’s dental clinic. In a highly saturated niche, its multiple awards in digital advertising allow practices to stand out from other outlets.
Key Services:
- Branding and Identity Creation: Create a solid brand that will be easily recognizable by the patients.
- Content Creation and Blogging: Communicate with the viewers and share the necessary information with them.
- Video Marketing: Use video content to demonstrate your services and credentials to the customers.
- Social Media Advertising: Market yourself to the target audience in a specific manner on social media platforms.
4. Rank Secure – Dental Search Engine Optimization Company
Rank Secure specializes in dental SEO, increasing the practice’s rankings in search engines and driving organic traffic. Because of their niche specialization, these firms are ideal for dentists who need an effective SEO firm to boost their online presence.
Key Services:
- Comprehensive SEO Audits: Determine the opportunities in its [the website] promotion.
- Local SEO Optimization: Stack your practice well in the local search results.
- Content Marketing: Create useful content that would help the client to attract potential patients.
- Link Building: The other is to increase your backlink profile, which will help you achieve a higher rank in the Search Engine Results Pages.
5. Reach Ecomm - offers marketing services with a focus on their comprehensiveness.
Ecomm marketing covers a wide array of services that help dental practices gain an online presence. Their field of specialization includes all aspects of digital marketing, so they can be of value to dentists.
Key Services:
- Digital Marketing Strategy: Create marketing strategies and campaigns for your practice.
- PPC Advertising: Promote your website to a specific audience through Google Adwords and other equivalents as well.
- Social Media Management: The final tip is on social media.
- Email Marketing: Remind your patients and include them in your email newsletter so they are up-to-date.
6. Brand Lume – Impact Soars to the International Level
Brand Lume runs marketing for more than 6,400 clients and 400+ Agencies, which shows that they are capable of catering to large-scale marketing requirements. Thus, they are a perfect partner for dental practices interested in growth and ready to cooperate with experienced professionals.
Key Services:
- SEO Services: Increase position in your website's search engine result pages.
- Content Marketing: Find interesting content to pull and keep the patients glued.
- PPC Management: Lastly, the function of PPC is to ensure maximum utilization of your advertising budget.
- Social Media Marketing: Create your online social network.
7. Let’s Get Optimized - SEO And Web design Specialists
Let’s Get Optimized focuses specifically on SEO services and website design to enhance revision and usability. For these reasons, it is a leading provider of services aimed at strengthening a dental practice’s online image.
Key Services:
- SEO Audits and Optimization: Some of the ways through which CIOs have to enhance the website and its ranks on the search engines include;
- Web Design and Development: Design a professional and easy-to-navigate website that will persuade visitors to become patients.
- Local SEO: Don’t make your practice invisible in local search results.
- Content Creation: Create good content that the potential patients will find interesting.
8. Vivid Strategies– Marketing Insights
The agency places a huge emphasis on the analytical and strategic side of things, making it ideal for medical practices that cannot afford to work with an agency that does not guarantee tangible results.
Key Services:
- Data Analytics: Marketing should use data to enhance and allow for better execution of marketing activities.
- SEO and SEM: Enhance website popularity and ranking in the search engines.
- PPC Advertising: Bring the right audience to your website.
- Content Marketing: Develop and share useful information to target the eventual patient.
Why Hire A Dental Marketing Firm?
Hiring a dental marketing agency offers several key advantages:
- Expertise: Marketing firms for dentists are aware of the intricacies of dental practice marketing since they are established to focus on dental marketing alone.
- Cost-Effective: Thus, professional marketing is more likely to generate a higher return on Investment by developing suitable strategies for attracting and retaining patients.
- Access to Advanced Tools: Marketing firms are familiar with the modern tools and technologies that can be used in their marketing campaigns.
- Consistent Branding: To avoid chaos, maintain the company’s image consistent with all the marketing tools used.
How Much Do Dentists Spend on Marketing? Why Invest?
Dentists’ expenditures for marketing depend on field conditions, the size of a practice, and marketing objectives. A study shows that a dental practice should spend from a low of 5 percent to a high of 10 percent of their gross collection on marketing. Thus, taking $500,000 per annum as the turnover of a particular practice, 2. 5% to 5% or $25,000 to $50,000 are spent on marketing. They usually include search engine optimization, pay-per-click advertising, social media promotion, and content production.
What Do Patients Value in Their Dental Visits?
Understanding what patients value can help tailor your marketing efforts to meet their needs and expectations:
- Convenience: Many consumers value direct booking, mobile and online appointments, and short waiting times.
- Comfort: Make the office atmosphere welcoming and comfortable to ensure the patients are satisfied with the services offered.
- Communication: The rift of the dental team and concise presenting ideas foster trust and allegiance from the customer.
- Quality of Care: The patient requirements of dental care services are the accessibility of high quality and, more importantly, the patient-centered care.
- Follow-Up: Good follow up and after care services assure patients that they are not forgotten after a visit.
A Glimpse of RUN Marketing’s Growth
RUN Marketing has maintained above $30 Million in generated revenues for clients from several industries. Here's a snapshot of their impressive growth:
- Many dental clinics have reported growth in the number of patients’ inquiries, appointments, and general income.
- Apart from the dental marketing strategy, RUN Marketing's presentation of solutions for other particular categories indicates the company’s versatility and vast experience.
- Our innovative marketing strategies put the clients on the right side of the fence in the current market.
- From the case of RUN Marketing, one can conclude that many practices show considerable ROI.
Contact RUN Marketing today to see how we can transform your dental practice and drive unparalleled growth.