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YMS Nutrition
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How RUN Marketing Boosted YMS Nutrition’s Sales with a 4+ ROAS
YMS Nutrition’s Overview ft. RUN Marketing
YMS Nutrition is a health and wellness brand known for its healthy and delicious gummies made with different preferences acknowledged. YMS provides halal, vegan, and gluten-free nutrition gummies suitable for everyone. With a near-perfect business going on, they craved perfection, which is why YMS Nutrition approached RUN Marketing to enhance their online presence and increase sales through intricate strategies.
THE BIG CHALLENGE
YMS Nutrition had a lot of potential, which was being laid back because of low sales online. They were wise enough to recognize that it can all be unleashed with a good marketing strategy, YMS Nutrition wanted to expand its audience reach, wanted to rank on SEO, and needed a social media presence to engage with its audience in a more relatable and accessible way!
How We Tackled Those Challenges
We started by creating different promotional strategies, which included several discounts and event-based offers to capture a broader audience. It sparked interest in consumers and increased buying intent, which eventually drove more traffic to YMS Nutrition’s website.
The next strategy was to conduct an audience analysis to filter out the demographics, which gave YMS Nutrition a clear pathway to set its upcoming strategies. By focusing on high-potential customer groups based on these demographics, we planned to gain the highest returns on our ads spent crafting the promotional strategies that resonated most with them.
Through on-page and off-page SEO techniques, RUN Marketing improved YMS Nutrition’s visibility in search engines. We optimized product pages and blog content with relevant keywords, increasing organic traffic and elevating search rankings for health-related terms.
Our team then developed a social media strategy crafted with the brand’s theme RED color grid that highlighted YMS Nutrition’s products and their benefits. With eye-catching visuals and engaging content, we grew a vibrant online community that connected with the brand, driving further traffic and sales.
WE’VE GENERATED RESULTS THAT RUN BEYOND EXPECTATIONS
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